Session on “Be a Changemaker- Introduction to Innovation and Entrepreneurship”

Women Empowerment Cell and Entrepreneurship Development Cell of Shi Madhwa Vadiraja Institute of Technology and Management organized a session on “Be a Change maker- Introduction to Innovation and Entrepreneurship” on 25 September 2023 at 3pm in Seminar Hall Admin Block. Dr. Shruthi Achaya Associate Professor, Department of Medicine and Radiology Manipal College of Dental Sciences was the resource person for the session.

In the session the speaker started with idea creativity and innovation. She started with giving a example of Thomas Alva Edison. There is always a betterment of every innovations done. She gave a importance of novelty in ideation. Learning and unlearning is a must in innovation.
She spoke about barriers of creativity and explained about how to overcome them. To have a sustainable entrepreneurship ideas, it is necessary to reach out to maximum consumers. She said that the problem statement should be clearly stated in the beginning of the innovation. She gave much examples about need of innovation. She explained about innovation in product, process and services sectors. It was very much interactive session. The students got ideation of innovation. It was very interesting to listen about different steps of innovation. Importance of investment, tangebility, getting government grants, prototype, getting trial approval, commercialization of the product, feedback of the users.

She explained about the importance of startups and steps to be followed to have a startup. About copyrights and intellectual property rights.
More than 200 students attended the session and took benefit of it. Dr. Thirumaleshwara Bhat Principal of SMVITM, appreciated for organizing the program for the benefit of the students. Ms. Vaishnavi, IInd year Computer Science Engineering student compared the program.