Ms. MELANIE PIUS DSOUZA

Assistant Professor (Senior)
Department of Business Administration (MBA)
7411932775
melanie.mba@sode-edu.in
  • Ph.D (Pursuing) from Manipal Academy of Higher Education, MAHE, Manipal
  • M. Com. (Management) from University of Mumbai
  • B. Com. from University of Mumbai (Narsee Monjee College of Commerce and Economics)
  • UGC NET-JRF in Commerce
Marketing (Consumer Well-Being, Services Marketing), Industrial Psychology (Organisational Behaviour), General Management, Essential Skills and Personality Development, Qualitative Research Methods, Interdisciplinary Research, Review Methodology.
13 Years 5 Months
4 Years 1 month
  • Best 5-minute thesis presentation award among all disciplines at the Mandatory PhD presentations at Manipal Research Colloquium 2025 held at Manipal Academy of Higher Education, Manipal. Also, awarded the best poster under the Humanities category.
  • Awarded Best Research Paper at the International Multidisciplinary Conference (2024), organised by HR College of Commerce and Economics, HSNC University, Mumbai.
  • Awarded Junior Research Fellowship (99.9465069 total percentile - All India Rank 20) by University Grants Commission (UGC), Government of India.
  • Awarded Dr. TMA Pai Scholarship by Manipal Academy of Higher Education, MAHE, Manipal.
  • Awarded the Ajit Datar Memorial Scholarship (for outstanding student organiser) by Narsee Monjee College of Commerce and Economics (NM College), Mumbai.
  • Awarded for outstanding leadership at the National Service Scheme (NSS) wing of NM College, Mumbai.
  • Awarded Best Student in display of moral and ethical values by St. Louis Convent High School, Mumbai.
  • Youth Flourishing
  • Positive Design
  • Training in Human Skills
  • Interdisciplinary Studies
01
01
06/04
A copyright (IPR) has been registered for the literary work titled ‘Positive Design Framework in Lofi Product’ under the Copyright Office, Government of India. Copyright Registration No.: L-142367/2024

  1. Delivered an invited talk on the topic ‘Gen Z: Insights for educators’ as part of the capacity building programme for the teaching staff of St. Aloysius (Deemed-to-be) University, Mangaluru on June 11, 2025.
  2. Invited as a resource person by the Indian Society for Training and Development (ISTD), Mangalore-Udupi Chapter, for their conference titled ‘HR Alchemy- A Conference on Learning and Development’ on March 22, 2025. Session Title: ‘Gen Z and Beyond – Insights for Mentors, Trainers and Counsellors,’ delivered to professionals (industry and academia).
  3. Resource person for a session on ‘Literature Review and Finding the Gap’ organised by the Department of Social and Health Innovation (DSHI), Prasanna School of Public Health (PSPH), MAHE, Manipal, on May 3, 2025.
  4. Facilitator for a workshop on ‘Self-awareness’ for M.Sc. Health Economics students at Manipal School of Commerce and Economics, MAHE, Manipal on Sept 4, 2024.
  5. Resource person on ‘Social awareness’ for ‘Pragathi’, a skill development program for undergraduate students on July 25-26, 2024, organised by St. Aloysius (Deemed-to-be) University, Mangaluru.
  6. Guest speaker for an online seminar on ‘Research Publication and Ethics’ for research scholars and faculty members from the Department of Management Studies, NITTE, Mangaluru, on December 7, 2023.
  7. Guest speaker for an online seminar on ‘Review of the Literature’ for MBA students at A J Institute of Management, Mangaluru, on October 5, 2023.
  8. Facilitator at a national-level experiential workshop on ‘Qualitative Data Analysis’ to research scholars and faculty members at Manel Srinivas Nayak Institute of Management (MSNIM), Besant Campus, Mangaluru, on March 29, 2023.
  9. Invited to administer short music-based mindfulness interventions to SBI life insurance agents at Udupi on December 10, 2022.

  1. Ghosh, T., Kumra, R., Dsouza, M.P., Mitrega, M., Spáčil, V. and Pfajfar, G. (2025). International marketing strategies leveraging country-of-origin effects in luxury market: a systematic review and research agenda. International Marketing Review, pp.1–41. Scopus quartile: Q1, Citescore: 9.9; Impact factor: 4.6 (JIF); 6.2 (5-year JIF); ABDC: A https://doi.org/10.1108/imr-01-2025-0016
  2. Dsouza MP, Shetty A, TS S, Damodar P, Albuquerque Pai A, Mathias RJ, et al. “I would want to listen to it as a medicine” – Lo-fi music and state anxiety, a mixed-methods pilot study on young adults. International Journal of Adolescence and Youth. 2024 Sep 4;29(1). Scopus quartile: Q1, Citescore: 8.8; Impact factor: 1.9 (JIF); 3.8 (5-year JIF). https://doi.org/10.1080/02673843.2024.2388787
  3. Dsouza MP, Shetty A, D’Souza SE, Buthello E, Gudi N. Vibing the Young Consumer to Wellness: Exploring Lo-Fi Music Consumption Through the Positive Design Lens. SAGE Open. 2025 Jan 1;15(1). Scopus quartile: Q1,Citescore: 3.4; Impact factor: 2.0 (JIF); 2.3 (5-year JIF) https://doi.org/10.1177/21582440251318806
  4. Damodar P, Shetty A, Dsouza MP, Prakash A, Gudi N. Crafting careers through theory-driven interventions: a scoping review of the utility of social cognitive career theory and career maturity inventory. International Journal of Adolescence and Youth. 2024 Feb 11;29(1). Scopus-indexed Q1. https://doi.org/10.1080/02673843.2024.2308081
  5. Albuquerque-Pai A, Dsouza MP, Andrews TJJ, Sebastin KV, Ashok L. Defining e-research in social work: a review of strategies and challenges. China Journal of Social Work. 2023 May 4;16(2):137–65. Scopus-indexed Q2. https://doi.org/10.1080/17525098.2023.2232821
  6. Dsouza MP, Shetty A, Dinesh TK, Damodar P. Stimulating employee performance and well-being: a review of mindfulness impact in the hospitality sector. IIMBG Journal of Sustainable Business and Innovation. 2023 Oct 31;1(1). In the process of being Scopus-indexed. https://doi.org/10.1108/IJSBI-06-2023-0037

  1. ‘A Global Perspective on Lo-Fi Music Consumption: Scoping Review of the Evidence’ – presentation at the Interdisciplinary Conference on Healthcare and Technical Research (ICHTR) 2022, at Manipal Academy of Higher Education, Manipal.
  2. ‘Rhythmic Wellness: Unveiling the Power of Lo-Fi Music Consumption for Youth Flourishing’ – presentation at the International Conference on Management Research (ICMR) 2023, at DoMS, IIT Madras, Chennai (Nominated for Best Paper).
  3. ‘The Chill Pill: Can Lo-Fi Music Reduce Student State Anxiety? A Mixed Methods Investigation’ – presentation at the International Multidisciplinary Conference on Governance, Politics, Ethics: Review and Perspectives in Times of Transition (2024), at H. R. College, HSNC University, Mumbai (Awarded Best Paper).
  4. ‘Theoretical Underpinnings on Mindfulness of Employees in the Hospitality Sector – A Narrative Review of the Evidence’ presented at the International Research Conference on Mindfulness 2022 by IIM Bodh Gaya.

  1. Attended 8-day National Workshop on “An Academic Toolkit: 40+ AI Tools for Teaching and Research” in August 2023, organised by Assumption College, Kerala, in association with Lore and Ed Research Associates.
  2. Participated in FDP on “Business Innovation” at Manipal School of Commerce and Economics, MAHE, Manipal in April 2023.
  3. Attended Summer School Program 2023 at Manipal Academy of Higher Education, Manipal.
  4. Attended National Workshop on “Documentation and Preparedness for Accreditation” in March 2020 held at Rosary College, Goa, in association with Xavier Board of Higher Education.
  5. Participated in Workshop on “Quantifying Leadership Skills through Brain Research and Psychology” at SP Jain School of Global Management, Mumbai in November 2019.
  6. Participated in the 10-day Refresher Course in Commerce, Accountancy and Management organised by the University Grants Commission Human Resource Development Centre in October 2019.
  7. Participated in the one-month Orientation Programme organised by the University Grants Commission Human Resource Development Centre in March 2017.
  8. Attended FDP on “Train the Trainer” at IBS Business School, Mumbai in July 2015.

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